Francine Nicholson
Senior Director of Product Management
Edmunds
Online Reputation Management and the Age of Data Darwinism. How Google has the Ability to Make or Break Retailers.
About Francine Nicholson
Francine Nicholson serves as a senior director of product management at Edmunds, focusing on core research and shopper connection. In this role, Francine is responsible for building website engagement and traffic through a combination of user-generated and expert content. Her team helps guide shoppers to their perfect car, giving them the confidence to connect with dealers. With more than a decade of product management experience, she joined Edmunds in 2017.
Francine holds a BA in Economics from Tufts University.