Director, Marketing Communications
Kia Motors America
Panel: Applying Artificial Intelligence, Machine Learning and other Predictive Technologies to Meet Increased Customer Expectations for Personalized Communications at Scale
About Kimberley Gardiner
Kimberley Gardiner is the Director, Marketing Communications at Kia Motors America (KMA). In her role, she leads and oversees all consumer and industry trade communications programs, including business development strategy; product marketing and branding; third-party partnerships; digital marketing; sports marketing; social media and SEO strategy; CRM and public relations
In addition, Gardiner manages creative and production agencies and leads innovative partnership activations to generate awareness of KMA and the brand’s model line-up.
Prior to joining KMA in 2016, Gardiner spent more than 15 years with Toyota USA, where she worked on a variety of consumer and industry facing initiatives across the Toyota, Lexus and Scion brands. During her tenure, Ms. Gardiner led a complete re-imagination of the Toyota digital experience and helped spearhead the ground-breaking launch of the Toyota Mirai Fuel Cell Vehicle.
Ms. Gardiner is a graduate of Indiana University, Bloomington; and Mills College in Oakland, California.