Servco’s Data Journey: Developing Foundations for the Next 100 Years
Servco Pacific Inc. is Hawaii’s largest privately held company with operations in the United States and Australia. In addition to its automotive businesses, Servco is an active investor in venture and growth capital. Like many companies over 100 years old, Servco’s various businesses and platforms matured in a non-data native era, creating data silos and lack of customer understanding throughout its platform ecosystem. Tausif Islam, Servco’s Director of Data Visualization and Analytics will discuss Servco’s quest to understand customer interactions across their various applications and platforms. He will detail their path to customer centric analytics through the following steps with the end goal to drive better email targeting and
- Initial assessment and evaluation
- Launching a successful proof of concept
- Receiving buy-in from business stakeholders
- Developing an operational roadmap
- Data democratization and education
- Building on the foundational work
- Optimizing data use
Tausif Islam is the Director of Data Visualization and Analytics at Servco Pacific Inc. In his role, Tausif oversees the company’s data strategy and infrastructure for Servco Hawaii. He is responsible for planning and delivering analytics and data automation projects focusing on Servco’s Digital Strategy, Auto Retail and Distribution organizations.
Tausif joined Servco in 2019 as the Data Visualization and Analytics manager for Digital Strategy, eventually rising to Director in 2020. He has worked on multiple projects developing reporting and dashboards for new initiatives. Tausif also serves as Co-Chair on Team Serve, Servco’s philanthropic arm, organizing volunteer opportunities for Servco Hawaii team members. He is completing his Masters in Data Science and Information from the University of California, Berkeley.