Past Summits

Automotive CX Summit 2016

The Summit Features:

Auto industry thought leaders
Exclusive environment for senior executives
Strategic and best-practice presentations
Extensive opportunities for peer-to-peer learning
Limited sponsor and vendor involvement

In its 12th year, the Automotive CX Summit remains the only summit dedicated to helping the automotive industry improve the customer experience and strengthen customer relationships. The 2 full-day summit provides an exclusive environment for senior executives from OEMs, dealers, and automotive finance providers focused on sharing knowledge, networking with true peers, and creating opportunities for individual and corporate growth.

What You’ll Learn

With record sales of over 17.4 million vehicles in 2015 and strong sales to date in 2016, the auto industry appears to be in excellent shape. However, even with very favorable economic conditions, the industry struggles with thin margins and low return on capital. In order to succeed in a market that is predicted to peak in 2017, brands must maximize every customer interaction. In addition, they must leverage connected, cognitive car capabilities to extend the brand experience into the vehicle itself. Finally, they must provide customers as much online purchase capability as possible while also improving the in-store customer experience. In 2016, the Summit focused on how OEMs, dealers, and finance providers are partnering to improve both the online and in-store customer experience, and are extending the brand into the vehicle itself.

Survive & Thrive with Insights From:

Cardinale Auto – Xperiential Retail: Secrets to Developing a Culture Where “Everybody Wins”
DCH Auto & NFTSD – Creating Consumer Trust
IBM – The Cognitive Car’s Ability to Connect with Customers
Infiniti – Leveraging Technology to Revolutionize the Customer Journey
Kelley Buick GMC – Stop Selling Cars to Sell More Cars
Lexus – Delivering a Connected Customer Experience
Mazda – The Evolution to a Customer Oriented Culture